How can social marketing help your law firm reach potential clients?
  1. Social media increases your visibility: By participating in Facebook conversations, following a client's tweets, or congratulating an acquaintance on a new position on LinkedIn, you become part of that person's day. When someone they know needs an attorney, your name will come to mind.

  2. Build trust: When you wish someone a happy birthday or comment on their new dog, you show that you are someone who cares.

  3. Promote your website: When you post an interesting article from your blog, you bring new viewers to your website. If your website is interesting and informative, visitors will stay and remember the information when someone they know is looking for an attorney.

  4. Show yourself as an expert: When you post links to your videos, books and library articles, you establish your expertise.

  5. Increase conversion: Like video, social media makes potential clients feel that they "know" you.

Learn more about using social media for law firm marketing. Contact Great Legal Marketing at 703-591-9829.

Ben Glass
Ben is a nationally recognized expert in attorney marketing and the owner of Great Legal Marketing.
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