In most parts of the country, the market is very competitive for personal injury attorneys. If you are spending money on personal injury lawyer marketing, it may seem like you are using a bucket to save yourself from a flooding ship. What you are doing may only be helping a tiny bit and for a very little bit of time against the crushing force of your personal injury attorney competition. That is likely because you are using traditional attorney marketing techniques. There are ways that you can be competitive, even in a competitive market with Great Legal Marketing techniques.

How to Get Personal Injury Clients for Your Small Law Firm

Three ways that you can get more of the personal injury clients you want for your law firm are to:

  • Create a dynamic marketing plan. Create a complex and effective lawyer marketing plan that will help you achieve your goals.
  • Offer something useful for free. Make sure that your website has at least one book, video, or other useful product that you can provide people instantly for free.
  • Follow up with your contact list. Send out a newsletter, for example, to previous clients, friends, and people who have contacted your law firm for information. Automatically follow up with anyone who has contacted your law firm.

Learning How to Get Personal Injury Clients Has Never Been So Important

The bad news is that the personal injury marketing is going to continue to be competitive. The good news is that with the right law firm marketing plan you will not only compete, but you will win the clients you want.

For more information, please call our legal marketing consultants at 703.591.9829 and please download a copy of our Great Legal Marketing book.

Ben Glass
Ben is a nationally recognized expert in attorney marketing and the owner of Great Legal Marketing.
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