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11/21/2008
Ben Glass
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Now is the time to be "greedy"

Mark Merenda has a great post about how lawyers should be thinking about the 'recession.'

If you follow the crowd then just ramp down your marketing, lay off staff and go cry in a corner.

The really smart folks are saying, "more real estate for me to conquer" and they are doing it by ramping "up" their marketing. Hunting that future client who has a legal need and who is looking for someone just like you got easier. If you are any good at what you do you owe it to the market place to let it know about you.

Read Mark Merenda's comments here.



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