There Are Only Three Things I Wouldn't Give Up in My Law Practice - My License, My Website and MY CLIENT NEWSLETTER!

After my website, the single most valuable business development tool I have is my client newsletter! I’m not joking about this. I know most lawyers who read this will think, “That’s the oldest thing in the book after a sign on the building,” but I can tell you that I track where every case comes from, and after my website, my client newsletter is number one.

Newlsetter GraphicsBy they way, I'm not talking about an emailed newsletter. With a less than 15% open rate, if you are relying on email to "get your message out" you are a fool.

Here’s why: Everyone who receives it ALREADY KNOWS ME! They trust me. They’ve either been helped by me or done business with me. They believe what I tell them. In just the last two weeks alone I signed up new cases from people who had been on my newsletter list for years! They originally “signed up” because they wanted my free book and thought my advertising was “different,” even though they did not have a case that I wanted at that time.

I’ve been doing a really solid newsletter for the past 10 years and nothing I’ve done to generate business from the people who know me (my list) even comes close to this tool.

Here's the thing: Boring Newsletters Don't Work So Don't Make Yours Boring
Newsletter Webinar image
If you've done a newsletter in the past or are even doing a newsletter now and aren't satisfied with the results and you want to find out how to make it better, then just request my Free Webinar "Getting the Cases You Want Using Your Practice Newsletter" below and I'll send it to you. It will answer many of your questions and it is yours to keep at no cost.


I want to order the FREE Newsletter Webinar!
First Name *
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The amazing results that are generated because of my newsletter are the reason marketing gurus like Dan Kennedy (my marketing mentor) tell people they are CRAZY not to do a monthly PAPER newsletter to their list. Not doing it is like burning big piles of opportunity (money) in your parking lot each and every month.

Go ahead, check out the Ben Glass Great Legal Marketing client newsletter brochure right now.

So, If I am Right, Why Doesn’t EVERY LAWYER Send a Monthly Newsletter?


I know why most lawyers aren’t doing them. TOO MUCH WORK. You’ve got to find the article content, write it in your own words, get good graphics, have an artist lay it out for you, proof it, fix it, get them printed, folded, posted, mailed, and then next month you’ve got to do it again. It’s just a lot of work, and no lawyer I know has the time to do it correctly and REGULARLY. There are canned services you can find who will do this for you, (I used to do it that way) but they can be VERY EXPENSIVE and, for what you get, simply not worth the expense. And most of them aren’t set up to do it monthly which is the best way to do it – by far.Newsletter images


Here’s how it works :

Each month, your newsletter is written and designed for you by my Great Legal Marketing Client Newsletter Team.

Then you can simply:

Do nothing except approve the proof and it will be

1. Sent to your list. Done. Finished. Easy,

or

2. You can make changes to the newsletter; add your articles, photos, artwork, anything you want, and our artist will make the changes for you. You approve the proof and it will be sent to your list.

Done.

Finished.

Easy.


The Ben Glass Great Legal Marketing Client Newsletter is produced on high quality paper, it is four-color, and the template is designed specifically for you.It’s really that simple. I’ve done all the legwork and designed a system that works for lawyers like me.

Each month, my team will design and write your newsletter for you to review. You simply let my team know what changes you want, they will make them (if there are any!) and they will send you a proof. You approve the proof and my team will send them to my printer to be printed, labeled, and mailed. Again, it’s that easy.

My team does all of this work for $397/month. (Printing and postage are billed separately by myprinter and are at espcially negotiated rates that I’ve been able to get because of the volume of work I send them.) If you’ve ever worked with artists and writers in the past, or companies that arenot set up to do it anyway BUT THEIR WAY, you know how difficult and expensive this process can be – THAT’S WHAT STOPS MOST LAWYERS FROM DOING A CLIENT NEWSLETTER! But with my team and the Ben Glass Great Legal Marketing Client Newsletter System, it becomes easy, simple, and extremely affordable.

Remember: Boring Newsletters Don't Work So Don't Make Yours Boring
Nicole Tully knows more about how to develop newsletters that aren't boring and actually work than anyone I know in North America and she recently delivered a Webinar to a large group of lawyers about what they needed to do to make their newsletter interesting and effective and not just get tossed in the garbage. If you fill out the information below, I'll send it to you with my compliments -no charge. No obligations. No Strings. No Fine Print.

I want to order the FREE Newsletter Webinar!
First Name *
Last Name *
Street Address 1 *
Street Address 2
City *
State *
Postal Code *
Email *
Phone 1 *






If filling out forms is not your thing, then just pick up the phone and call Nicole directly at 717-824-6553 or send an email to nicole@nicoletully.com and she will show you how simple, easy, and incredibly lucrative this program is.

“Everyone should do a monthly newsletter. They’re crazy if they don’t.” – Dan Kennedy.

Remember: THE KEY TO PRACTICE GROWTH IS BUILDING A LIST OF PEOPLE WHO KNOW AND TRUST YOU AND THEN DEVELOPING THOSE RELATIONSHIPS ON A REGULAR BASIS. NOTHING WILL BRING MORE SUCCESS QUICKER, I PROMISE.

By the way, there are no contracts, minimum requirements, etc. If you let my team get your newsletter done for you, and FOR ANY REASON you’re not happy, you can quit at any time. No penalties, no crying, no pressure. Ever. That’s my promise to you. I’ve got another promise for you – once you start this program, you won’t want to quit. You’ll ask the question I ask myself EACH AND EVERY MONTH – “HOW CAN I BUILD MY LIST BIGGER AND MAIL OUT MORE EACH MONTH BECAUSE THE RETURN TO ME IS SO HIGH!”

Dedicated to your Success,

Ben Glass

PS At the very least, request the webinar and I'll send you a CD in the mail that will make you hundreds of thousands of dollars at no cost to you.

Download more information about the Ben Glass Great Legal Marketing Client Newsletter here.


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