Ben Glass teaches a roomful of attorneys about the ethics of attorney marketing at a Great Legal Marketing conference in Fairfax, VA 22030.

I do want to talk about the ethics of legal marketing. It is very important that you understand that what we are doing is absolutely legitimate. It is important that you understand how if you get any push back from your state bar, how to think about the answer to that and again, I don’t care because I've people in Florida, I've got people in Kentucky. Some of these states have the worst.

I mean, like no recognition of the First Amendment at all, commercial speech doctrine and we've got folks who are working and doing very well in those states, so we’re going to talk about that. I’m also going to show you and so you have to be there through Saturday and add that legitimately uses as his headline, we are the best personal injury law firm in Virginia and I’m going to show you how a hundred percent it’s an ethically appropriate dynamite ad that I've recently conceived and had designed.
Ben Glass
Ben is a nationally recognized expert in attorney marketing and the owner of Great Legal Marketing.