Ben Glass's Favorite Leadership and Marketing Books

Marketing Books by Ben Glass

  • Play Left Fullback: How Challenging the Status Quo Will Help America's Solo and Small Firm Lawyers Build Better Practices, Be Heroes to Their Families, and Restore America's Trust in Lawyers - Ben Glass (Buy From Amazon)
  • Renegade Lawyer Marketing: How Today's Solo and Small-Firm Lawyers Survive and Thrive in a World of Marketing Vultures, 800-Pound Gorillas, and LegalZoom - Ben Glass (Buy From Amazon)

Leadership and Mindset Books

  • Principles: Life and Work - Ray Dalio (Buy From Amazon)
  • The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change - Stephen R. Covey (Buy From Amazon)
  • The 48 Laws of Power - Robert Greene (Buy From Amazon)
  • Good to Great: Why Some Companies Make the Leap and Others Don't - Jim Collins (Buy From Amazon)

Marketing Books

  • Magnetic Marketing: How to Attract a Flood of New Customers That Pay, Stay, and Refer - Dan Kennedy (Buy From Amazon)
  • The Ultimate Sales Letter: Attract New Customers. Boost Your Sales. - Dan Kennedy (Buy From Amazon)

How Traditional Marketing Failed Law FirmsDo you feel like the legal profession has failed you? When you opened your law firm, you were optimistic, hopeful, excited to become the boss. You thought things would be different at your practice. You’d be working with the best clients and be making more money than ever.

Except… you quickly noticed that clients were far and few between.

And now you’re worried about having enough money to pay both your business and your personal living expenses.

What went wrong? Why is running a successful law firm so difficult?

Your law school and bar association failed you (and continue to do so). You haven’t been taught how to run a business or market your law firm in a way that secures an endless stream of clients and allows you to be home every night to have dinner with your family. Your current plan is based on misinformed opinions and guesswork, leading to 80-hour work weeks and perpetual frustration.

But your story doesn’t have to end here…

Don’t leave your success up to chance – create a SYSTEM with direct response marketing that grabs the attention of clients and compels them to contact you.

Ben Glass
by Ben Glass
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Ben is a nationally recognized expert in attorney marketing and the owner of Great Legal Marketing.
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