It's always a good sign when you have so much work, and so many clients, that you have no choice but to hire support personnel (paralegals, administrative assistants) to keep your law firm running day-to-day. The problem is when you have too many administrative tasks to handle by yourself, but you're operating on such a shoestring budget that you can't afford to hire a full-time employee (remember, you're not only paying this employee's salary, but you're also legally required to provide at least a minimal amount of benefits, like time off from work and payroll taxes).

In this situation, some lawyers will choose to bite the bullet and hire a full-time administrative assistant at a modest salary, but one that still cuts deeply into the bottom line. Other lawyers will redouble their efforts to do everything themselves, stretching their 70-hour workweeks into 80 or 90 hours and watching their family life suffer as a result.

There is a third solution, however. If you do your homework, you can identify third-party companies that will provide many of the resources you need to keep your law firm functioning. For example, you don't need to hire a full-time webmaster to oversee your firm's attorney marketing website; you can hire a company to build the site for you and provide for its maintenance, at a fraction of the cost of a full-time employee. By the same token, you can outsource at least some of your administrative tasks to one of these companies, thus freeing up your time to work on behalf of your clients (and, again, at a fraction of a full-time administrative assistant's salary).

Is this the best solution for you? Maybe, maybe not. To find out for sure, contact the lawyer marketing experts at Great Legal Marketing (888-791-2150) for a free consultation today!

Ben Glass
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Ben is a nationally recognized expert in attorney marketing and the owner of Great Legal Marketing.
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