What kinds of contests can be run using Facebook as part of your law firm marketing strategy?
The goal is to encourage interaction, and the options are endless. Examples include offering some form of “prize” to visitors of the page for:
“Liking” the law firm Facebook page
Commenting on a photo or video
Leaving a post on the wall
Sending a message to the page
The contest could ask former clients to post a review of the service they received from the firm, ask potential clients to list the top quality they are looking for when hiring an attorney, or ask potential clients to state the top reasons they seek an attorney. Taking a more playful approach, the contest could ask potential clients to post pictures from the community to the wall, or provide a funny caption to a photo or video already on the page. The options are limitless because the point is merely to encourage interaction within your page.
Take advantage of this unique attorney marketing platform, contact the legal marketing experts at Great Legal Marketing for more information. Fill out our online form or call our office at 703-591-9829.