Think about the different legal marketing conferences that you’ve seen advertised recently. The vast majority of them are likely promising you the same thing. These law firm marketing seminars promise to teach you the secrets of attorney advertising. They promise to help you create an easy marketing plan. Many of them will fail.
Don’t Trust Other People’s Advertising
In order to find the conference that is right for you, it is important to do your own investigating. It is important to look at the websites of the organization conducting the training and of the people who will be speaking at the meeting. Then investigate further. Perhaps you can talk to people who participated in past conferences or call the organization and ask them to tell you why they are different and successful.