You correctly note that we recommend a complex small law firm marketing approach and that some of the attorney marketing strategies that we suggest cost money. We have a few ideas for attorneys who are looking to get their legal marketing done on a budget.
First, we suggest that you look at your existing attorney marketing strategies and determine what’s working. You want to prioritize the marketing strategies that have the greatest return on your investment (ROI). Next, we suggest that you come up with additional ideas that may not cost you a lot of money. For example, you could implement a social media campaign that will require time and effort, but little money.
Finally, we encourage you to think realistically about your goals and your budget. If you are truly committed to making changes for yourself and your law firm, then you may need to invest some money to get the results that you want.
For additional lawyer marketing tips, please browse the free resources on our website, and when you decide that you are committed to making changes for your small law firm, please call us directly at 703.591.9829.